Resume Irit 2018







Irit Blumenthal

SEO Specialist
Internet Marketing


irit@ibdesign.net
www.ibdesign.net/portfolio
Linkedin.com/in/ibdesign

(929)  255-5899
New York, NY 10128



OBJECTIVE
Seeking employment as a hands-on SEO Specialist, digital marketing position, web design or graphic designing. To transform the digital marketing function of a corporation to level up overall business results and realize strategic business objectives. My Core Values are: Relatedness, Teamwork, Creation and Responsiveness.

 

EXPERIENCE

Ibdesign Studio Sole proprietor New York, NY, 2001 - Present  
Created over 350 websites for various individuals and companies to increase visibility, gain new clients, and increase sales. Successfully re-positioned companies as leaders within their industries, growing their businesses worldwide. Integrated SEO into the design elements while created the site to ensure that the site ranks on the first page.


Examples of effective results: 

 Koltoursusa.com: Soared up into the first page rankings on Google after only three months of continuous optimizations while earning $10,000 monthly income for their travel business. 

Private-jet-flights.com: Brought to the first page on Google in Asia and Australia, generates five leads on average per week, and earns $2,500 monthly revenue.

Uppereastside-dentist.com: Climbed to the first page on Google continues to receive $1,500 monthly revenue with three new customers every week mentioned they found them online.

 

Accomplishments:

 Managed and assembled freelance teams on an ongoing or contractual basis for SEO projects.
Supported 45+ clients simultaneously worldwide to appear on the first page of Google key word searches for several years running through specialization in design to foster Organic SEO. Define content strategy and link growth programs for SEO & social media clients, Develop comprehensive keyword research documentation and strategic keyword evaluations, has a link exchange program with 500+ web sites.

Hosted 450 sites and created powerful exchange links systems to keep entries in the first web listings without using Google Pay by Click campaigns.


Created element-rich marketing materials used a limited budget to get the optimal outcome and results for small-businesses. Used a personal touch, close cooperation, attention to detail, high level of understanding of ecommerce marketing, and deploys economical ways to promote business.


Developed Email marketing communications, implemented data-driven solutions for optimizing web and email marketing communications, handled performance marketing reports and proposed new and innovative ideas to improve company digital strategy.


Provided on-going Website Maintenance updated existing contents & graphics such as special offers, product changes, pricing changes, new product and services announcements, Added, updated and removed Web page content. Added, updated and removed products from online catalogs, Resized and uploaded images. Website optimization for search engine friendliness and/or faster load time, Search engine and Web directory submissions, Automatic link check and corrections, emails marketing.

Contract work and full-time work within large corporations –New York, NY, 1994-2018 
 In House Freelance Work 1998-2018


Citibank, New York -- Participated within a design team as a key design contributor in reconfiguring the corporate web site to be consistent with broader image and branding conventions within other successful print and moving image campaigns.

Pfizer, New York -- Participated on the advertising design team that developed the feel, graphics concept and layout of the corporate home page.

Deutsche-Bank, New York -- Participated on a design team that reconfigured the corporate web customer interface.

Merrill Lynch, New York -- Part of the design team that conceptualized, designed and implemented the rebranding and graphics of their on-line banking web applications. 

Research Studios, London -- Creative Director and website manager working with Neville Brody to execute the design of a large e-commerce website in Israel.

 Fox Lorber, New York -- Served as an Art Director designing websites and promotional print campaigns for the distribution of independent films

Ammirati Puris Lintas, New York -- Designed banners for UPS Document Exchange.

Bordeaux Food and Wines from France, New York -- Designed "look and feel" concepts and product branding design for web and print applications

Maybelline, New York -- Designed Web screen samples for Maybelline’s website as part of a successful client design competition

IBM, New York -- Part of the design team that designed and developed client site software web applications.

Various Start-Up Companies, New York and Tel Aviv -Designed, developed and supported the development of logos, web sites and product branding for over twenty start-up companies.

  

TECHNICAL SKILLS 


SEO: Google Analytics, Rush RSM, SE Ranking , Google My Business, Google Maps, Google Console,
Facebook Ads Manager, AdWords, Analytics, MySQL. Search engine marketing (SEM) Pay-per-click advertising (PPC) Content marketing Social Media Marketing (SMM) Affiliate marketing and Email marketing Programs  

Programing and Internet Control: HTML, Java Script, CSS, WordPress, Wix, Site123

Email Marketing : Cheetah Mail, Adobe response, Mail chimp, Constant contact

Graphics: Adobe Photoshop, Adobe Illustrator, Adobe InDesign

Office: MS Word, MS Project, MS Excel, PowerPoint  


 EDUCATION

1999 -2000 Baruch College, Marketing –– New York, NY 
1994-1996 School of Visual Arts, 
Art Studios and Graphic Design –– New York, NY 
1990-1991 Parsons School of Design, Graphic Design –– New York, NY
1986-1990 Bezalel Academy of Art and Design, Bachelor’s Degree, Architecture –– Jerusalem


VOLUNTEER WORK

Designed a website for the documentary, "Committed to Memory 9/11"
PTA member at Yorkville middle school (P.S 177)
Israeli Scouts NYC